Clear Cut Group commits to Net Zero

The Clear Cut Group has announced its commitment to achieving Net Zero. It is now a member of
the SME Climate Hub, committing to halving all emissions by 2030 as part of the UN’s Race to Zero
campaign; and then reaching Net Zero by 2050. We’re proud to receive the SME Climate Hub badge,
recognising our commitment to lowering our environmental impact.

Rowan Bray, Managing Director, said ‘ For too long the impact of post-production in the production
lifecycle has been under-reported. We are making significant progress to operate in a greener and
more sustainable way, reducing our emissions year on year. The Clear Cut team has been on a
sustainability journey for some time and this public commitment ensures we continue reducing our
carbon footprint, in keeping with client expectations, while supporting global climate action.’

Clear Cut Group, along with sustainability consultancy Cut the Carbon (CTC), won a Broadcast Tech
Innovation Award in December. This recognised the innovative and groundbreaking CTC
Methodology which had been developed to accurately assess the carbon footprint of individual
processes in post-production – something that had not been achieved before. Further plans include
the roll out of the methodology to other post-production environments, gathering comparable
industry data which can be used by all those engaging with post-production.